- Facebook Story ads require 9:16 at 1440 × 2560 px to fill the screen with no bars or cropping.
- Keep all text and logos out of the top 250 px and bottom 340 px to avoid Meta UI overlap.
- Only JPG and PNG are accepted. File size must be under 30 MB.
- Crop your source image to 9:16 — never stretch. Stretching distorts faces, text, and products.
- Coinis Revise Smart Resize hits the exact Story dimensions and safe zones in one click.
Facebook Story Ad Size: The Standard Specs
Get the dimensions wrong and Meta crops your image or adds black bars. Neither looks good in a fullscreen placement.
Official resolution and aspect ratio
Facebook Story image ads require a 9:16 aspect ratio at 1440 × 2560 px. Per Meta's Ads Guide for Facebook Stories, this is the recommended resolution for the placement. Target this resolution at upload. Anything smaller may be accepted but will not look as sharp on modern phones.
Why 9:16 matters for full-screen display
Stories are fullscreen vertical. Any other ratio leaves empty bars above and below your creative, or forces Meta to zoom and crop automatically. 9:16 fills the screen edge to edge. That means more visual impact, no wasted real estate, and no surprise cropping that cuts off your product.
File format and size limitations
Facebook Stories accept JPG and PNG only. Maximum file size is 30 MB. Meta rejects other formats at upload. Keep your export settings set to one of these two formats before you submit.
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How to Resize Your Image for Facebook Stories
Four steps take you from raw image to an upload-ready file.
Step 1: Start with your original image
Use the highest-resolution version you have. Upscaling a low-resolution file to 1440 × 2560 px adds visible blur. If your source image is small, run it through Coinis Revise AI Upscale first to recover detail before resizing.
Step 2: Choose your resizing method
Any image editor works. Open a new canvas and set the dimensions to 1440 × 2560 px. Lock the aspect ratio at 9:16 before you do anything else. This prevents accidental stretching when you drag content into the canvas.
Step 3: Apply 9:16 aspect ratio
If your source image is landscape or square, you need to crop, not squeeze. Center your most important content in the middle third of the frame. The top and bottom zones will be partially covered by Meta's UI elements, so do not position key visuals there.
Step 4: Verify final dimensions (1440 × 2560)
Check the exported file before uploading. Confirm the pixel dimensions are exactly 1440 × 2560 px. Confirm the format is JPG or PNG and the file is under 30 MB. One wrong export setting undoes everything you just did.
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Understanding the Safe Zone: Protecting Your Key Elements
The safe zone is the area Meta guarantees will not be covered by platform UI. Stay inside it and your text stays readable.
What is the safe zone and why it matters
Facebook Stories overlays profile icons and timestamps at the top of the screen. A CTA button sits at the bottom. Any text or logo placed in those regions gets covered by the UI. Per Meta's guidance on safe zones for Stories and Reels ads, keeping key creative elements inside the safe area prevents that overlap entirely.
Exact pixel margins: top, bottom, and sides
At 1440 × 2560 px, Meta's published safe-zone guidance for Stories placements calls for:
- Top margin. Keep roughly 250 px (about 14% of total height) free from text and logos.
- Bottom margin. Keep roughly 340 px (about 20% of total height) free from text and logos.
These numbers come directly from Meta's design requirements for Stories ads.
Where to place headlines, CTAs, and product images
Put your headline in the center third of the frame. Place your product image between the safe-zone margins. Keep any in-image CTA well above the 340 px bottom margin so Meta's own CTA button does not cover it. The middle 1,970 px of the 2,560 px canvas is your active working area.
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Best Practices for Story Ad Resizing
A correctly sized image still fails if the execution is off.
Avoid stretching or distorting content
Always crop, never stretch. Stretching distorts faces, products, and text in ways that read as unprofessional. Decide which parts of the original image can be cropped before you start. If nothing can be cropped, consider a new composition built for vertical rather than forcing a landscape source into a vertical frame.
Test your resized image on mobile before uploading
Preview your resized creative on an actual phone before you upload. What looks clean at full zoom on a desktop monitor can feel cramped or hard to read on a 6-inch screen. Check that no text sits within a few pixels of the safe-zone edges.
Using Smart Resize to automate the process
Coinis Revise includes Smart Resize. Drop in your source image, select the Facebook Stories preset, and Revise crops and fits the image to 1440 × 2560 px. It accounts for safe-zone margins so your text lands in the center zone. No manual canvas setup. No export guesswork.
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Resize Faster With Coinis Revise
Smart Resize handles Stories, Reels, Feed, and more from the same source image. One tool, every placement, no repeated manual cropping. Pair it with AI Upscale if your source image needs a resolution boost before resizing.
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Or skip the steps.
Coinis Revise edits any ad image with AI. Move text. Change text. Swap colors. Erase objects. Translate to any language. One click each.
No design skills. No Photoshop. One click.
15 AI tokens a month. No credit card.
Frequently Asked Questions
What is the correct size for a Facebook Story ad image?
Facebook Story image ads should be 1440 × 2560 px at a 9:16 aspect ratio. Per Meta's Ads Guide, this is the recommended resolution for the Facebook Stories placement. JPG or PNG only, under 30 MB.
What is the safe zone for Facebook Story ads?
Keep roughly 250 px (about 14% of height) free from text and logos at the top, and roughly 340 px (about 20% of height) free at the bottom. These areas are covered by Meta's profile icons, timestamps, and CTA button.
Can I use a square or landscape image for a Facebook Story ad?
Meta requires a 9:16 aspect ratio for Stories. A square or landscape image will be cropped or letterboxed. Resize to 1440 × 2560 px before uploading to avoid automatic cropping that may cut off key content.
What is the easiest way to resize an image to Facebook Story dimensions?
Coinis Revise Smart Resize handles it automatically. Select the Facebook Stories preset and Revise crops and fits your image to 1440 × 2560 px while respecting the safe-zone margins. No manual canvas setup required.