The Ad Playbook.
Playbooks. Teardowns. Hot takes. Written by people who actually run the ads.
8 min
July 11, 2026
Turn One Product Photo Into a Scroll-Stopping Video Ad (Real Prompts, Real Output)
Video ads beat static feeds on click-through, and you do not need a shoot to make one. Here is the exact workflow, exact prompts, and real generated output for turning a single...
Isidora Matovic · 8 min read
7 min
July 10, 2026
World Cup Fan Video Ads: How to Make Them Feel Human, Not AI Slop
Brands are pouring billions into World Cup 2026 advertising, and AI video is a big part of the mix. One misstep already went viral for the wrong reason. Here's the workflow for...
Isidora Matovic · 7 min read
Industry News 6 min
Industry News · July 9, 2026
Meta's Muse Image Lets Anyone Make AI Images From Your Instagram. How to Opt Out
Meta's Muse Image lets anyone generate AI images from any public Instagram profile, on by default. Here is what changed...
Isidora Matovic · 6 min read
6 min
July 9, 2026
How to Use Qwen-Image-2.0 to Generate Infographics and Posters With Real Text
Qwen-Image-2.0 renders professional typography, PPT slides, and posters with accurate text in one pass. Here is what...
Isidora Matovic · 6 min read
Industry News 6 min
Industry News · June 29, 2026
Google Can Now Throttle Your Search Ads for User Complaints, Not Just Bad Policy
Google extended Limited Ad Serving to Search in June 2026, and user complaints are now a throttling signal. What...
Isidora Matovic · 6 min read
Industry News Industry News · June 23, 2026
Instagram Creator Marketplace Just Went Global. Here's Why That Won't Save Your ROAS
Isidora Matovic 
Industry News 6 min
Industry News · June 17, 2026
TikTok Smart+ and Symphony: Kill Creative Fatigue From Just a Product URL
TikTok Smart+ with Symphony Automation generates and refreshes video creative from a product URL. Here is how to beat...
Isidora Matovic · 6 min read
6 min
June 12, 2026
Meta Cut the Advantage+ Shopping Threshold to 25 Conversions: What Small Sellers Should Do Now
Meta cut the Advantage+ Shopping conversion threshold from 50 to 25 a week. Small sellers can finally run ASC, but the...
Industry News 6 min
Industry News · June 10, 2026
Google Marketing Live 2026: Gemini Now Runs the Ad Stack, and Shopping Just Went Agentic
Google Marketing Live 2026 rebuilt the ad stack around Gemini and pushed shopping agentic. Here is what e-commerce...
Isidora Matovic · 6 min read
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