How can I create a blacklist and a whitelist?

The process of creating a whitelist and blacklist while creating a campaign:

If you have previous experience in running campaigns on our platform and you have identified “bad” or “good sources”, you can make a whitelist or blacklist campaign.

While creating a campaign, you can blacklist or whitelist sources in field “Traffic sources”.

Here, you’ve got 2 options:

  1. Target selected – whitelist
  2. Exclude selected – blacklist

Let’s do both cases

Target selected

Adding a whitelist

In this case, we have added sources 1,2,3,4,5,6 as our desired sources from which we want to get traffic. This means that they are whitelisted, and only traffic from these sources will be coming to your campaign.

Exclude selected

Adding a blacklist

In this case, we have added sources 7,8,9,10,11,12 as sources from which we do not want to receive any traffic, which means that these sources are blacklisted. You will receive traffic from all other sources in the system, expect from these.

Adding a blacklist and whitelist while creating a campaign is pretty easy, but excluding sources on a already created campaign is even easier. Let’s check it out.

Excluding sources on existing campaign

When you have your campaign already created and when it received some traffic, you will have enough data to optimize your campaign by sources.

Excluding sources on our platform is actually a really easy task. All you need to is to Reports, and search for the campaign, you want to exclude sources from.

After that, click on the small “+” icon, and you will get an expanded view of the campaign, with all the subids this campaign has.

You can see all the subids here.

To exclude them, all you need to do is to click on Exclude and to confirm that you want to exclude it.

Click here

Hopefully, this article was useful for you. If you have any additional questions, feel free to ask us.

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