The Ad Playbook.
Playbooks. Teardowns. Hot takes. Written by people who actually run the ads.
7 min
October 29, 2026
Your Product Looks Like Four Different Brands Across Amazon, Etsy, and Your Own Store
Your own catalog can drift into three visual brands across Amazon, Etsy, and Shopify without a single bad decision. Here's how to unify it without a reshoot.
Isidora Matovic · 7 min read
7 min
October 28, 2026
Your Coinis AI Ad Needs a Disclosure Label Before It Runs
Meta and TikTok both require AI-content disclosure on ads, automatically or via a toggle that locks once submitted. Here's the exact workflow to check before you upload a...
Isidora Matovic · 7 min read
5 min
October 27, 2026
Your Carpet Photo Has a "Water Stain" That Isn't Water, and Six Ad Sizes to Fill
Pile reversal makes carpet photos look water-stained even though nothing is wet. Fix the patch once, then fan it out to...
Isidora Matovic · 5 min read
5 min
October 26, 2026
Your Logo Looks Great on One Ad Size and Blurry on Every Other One. Here's Why
A raster logo looks sharp at one export size and blurry at every other. Vectorize it once with Ad Studio and every ad...
Isidora Matovic · 5 min read
6 min
October 25, 2026
Your Best Video Ad Only Exists in One Language. That's the Leak.
Meta, Google, and TikTok all ship AI video dubbing now, but a dub made inside one platform's ad manager never travels...
Isidora Matovic · 6 min read
7 min
October 24, 2026
Your Vertical Video Ad Is Perfect Until the App's Own Interface Covers It
Your vertical video ad looks finished until TikTok or Instagram's own interface lands its profile icon, caption line,...
Isidora Matovic · 7 min read
7 min
October 23, 2026
Your PMax Ads Are Stuck on "Average" Ad Strength Because of One Photo
Google's Performance Max scores image variety, not photo quality. Here's the exact workaround that fixes a stuck Ad...
Isidora Matovic · 7 min read
7 min
October 22, 2026
Why You Can't Just Photograph Money for Your Finance Ad (and What to Generate Instead)
Photoshop's counterfeit deterrence system blocks real currency photos, and research shows finance brands' usual...
Isidora Matovic · 7 min read
7 min
October 21, 2026
Franchise Ads at Scale: Fix the Local-Relevance-vs-Brand-Drift Problem With AI
A franchisor approves one hero ad, then 60 locations either run it flat or go rogue localizing it. Two Ad Studio tools...
Isidora Matovic · 7 min read
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